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Keynote Presentation:
Fundraising Climate Change and What You Can Do About It
Greg Warner
Thursday, September 24
9:15 AM – 10:15 AM
Presentation Description
Our sector is changing quickly and it's not only due to the COVID-19 pandemic. It is also the result of “fundraising climate change,” a term first introduced by Greg Warner in the book he released in 2019 titled Engagement Fundraising. Fundraising climate change is the reason your job is getting harder. The reason your donors are not responding to your outreach. And the reason so many people are dropping out of giving altogether. It is very likely that you have been experiencing fundraising climate change for years. But since it's been happening so slowly, you probably couldn't put your finger on it — until now. Join Greg Warner to learn all there is to know about fundraising climate change and — more importantly — how you and your organization can thrive in the face of it.
About the Keynote Speaker
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Greg Warner
Founder and CEO
MarketSmart
Greg Warner is the author of Engagement Fundraising and CEO and Founder of MarketSmart, a revolutionary marketing software and services firm that helps nonprofits raise more for less. He also invented the Fundraising Report Card and the DAFwidget. In 2013, Greg coined the phrase “Engagement Fundraising” to encapsulate his breakthrough fundraising formula for achieving extraordinary results. Using their own innovative strategies and technologies, MarketSmart helps fundraisers zero in on the donors most likely to support their organizations and institutions with major and legacy gifts. |
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