Association of Donor Relations Professionals
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April 29, 2025 Webinar | Back to Basics: Developing Broad-Based Engagement Touchpoints for Annual Stewardship
Tuesday, April 29, 2025, 10:00 AM - 11:00 AM PST
Category: Webinars

2025 ADRP Webinar Series

April 29, 2025 | Back to Basics: Developing Broad-Based Engagement Touchpoints for Annual Stewardship

Tuesday, April 29, 2025
10:00 AM – 11:00 AM (PT) / 1:00 PM – 2:00 PM (ET)

Register Now 

Members: FREE | Non-Members: $75
Can't attend? All registrants receive links to the webinar recording & slides via email after the presentation!
 

Full participation in the ADRP 2025 Webinar Series is equivalent to 12 points (one point per webinar) of Education credit for the CFRE International application for certification and/or re-certification.

 


About the Webinar

Looking to develop touchpoints to populate stewardship plans that go beyond fund reports and events? Curious how to genuinely and creatively thank a donor multiple times throughout the year? Seeking ways to leverage your communication tools in new and creative ways? Join us for an overview of how to get started with comprehensive engagement that will touch broader populations of donors throughout the year. See how to create a calendar of touchpoints using "hashtag holidays" and signature campus events that not only align with a donor's area of support, but that will compliment your fund reporting schedule.

Learning Objectives

  • Getting started: how to identify dates of interest and align around existing stewardship
  • Creative ways to develop content and messaging that is both delightful and meaningful
  • Leveraging communication tools and collaborating across teams to make a big impact

Target Audience

Shop Size

Experience Level

Private College/University, Public College/University, Private Secondary School

Suitable for all size shops

Newcomer (0 - 3 years), Mid-career (4 - 8 years)


About the Presenters

Nicole Bourbon, Senior Director of Communications and Advancement, Barnard College

Nicole oversees a holistic communications strategy and comprehensive donor relations program with an emphasis on elevating digital engagement and personalized donor experiences for Development and Alumnae Relations. Her experience spans 15 years in higher education development and alumni relations.

 

 

Lindsey Gray, Manager, Advancement, Barnard College

Lindsey supports, contributes to, and leads various efforts to acknowledge, steward, engage, and recognize donors. She has pursued various positions in development, and began her career in higher ed fundraising by chance when she accepted a work study job at her university's Alumni Office.



Please notify the ADRP office 24 hours in advance of the webinar if you have not yet received your registration link.
ADRP members can access past webinars at any time by visiting the webinars page of the ADRP website and selecting "Missed a Webinar?" at the top of the page.


 

Thank You To Our 2025 Webinar Sponsor