Session 1D - Stewardship Today: Managing and Exceeding Expectations

Wednesday, September 19, 2012
11:05 a.m. - 12:05 p.m.

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Description: It's 2012 and stewardship has come a long way!  It's not just about receipts, recognition and reporting. It's about managing and exceeding a myriad of expectations, expectations of yourself, your job,  your team, your institution and of course, your donors.  Our donors expect (and deserve!) personalized stewardship of their gift.  It's not so easy given our workloads, because of course, everything is stewardship!  The volume of our work seems to grow exponentially, so how will we get it all done?  Join Susan and Carole as they share their proactive approach to stewardship and offer practical solutions to managing and exceeding expectations. As a group, we'll share ideas about how to delight our donors in 2012 and beyond.

Sector: Higher Education
Expertise Level: Midlevel (2-5 years), Experienced (5+ years)
Shop Size: Suitable for any size shop
Subject Focus: Professional Development


Speaker Bio: Susan Rankin

Susan Rankin is the Director of Stewardship & Donor Relations at McMaster University in Hamilton, Ontario, Canada. She leads the development of a comprehensive stewardship and donor relations program for McMaster. Previously, Susan was the Director, Alumni Affairs at the University of Guelph.

Susan has presented at numerous CCAE (Canadian Council for the Advancement of Education) and CASE conferences on topics including Pro-Active Stewardship; Stewardship: It’s everyone’s Job; Engaging alumni at a distance; Managing your advancement career; and Effective event and volunteer management. In 2009, she co-chaired the CCAE National Conference. She is a past board member of CCAE and former President of CCAE-Ontario.  She currently chairs the National Awards Program, Prix D’Excellence.

Speaker Bio: Carole Stinson

Carole’s career at Western University covers 20 years in Development, Alumni Relations and Communications. Today, she is Executive Director, Development Programs with responsibility for Donor Relations & Stewardship, Annual Giving, Planned Giving, Ceremonies & Events and other activities. Whether during her time as a proposal writer or Campaign Director, Carole knows that building lifelong relationships for donors with the University and its faculty, students and staff is paramount. Her goal is to delight donors with an unparalleled philanthropic experience when they give to Western. She says it’s the best job in the world.