9A | Tapas Talks - Storytelling

Friday, Oct 2
11:00 AM - 12:00 PM

A "Tapas Talk" hour groups three different presenters by topic. Each will address the given topic from a unique perspective. Attendees can expect to see three shorter, thought-provoking presentations followed by time for facilitator-led discussion.

The following three Tapas Talks presenters are not necessarily listed in the order in which they will present. 

Experience Level
Newcomer (0- 2 years)

Shop Size
Suitable for any size shop 

The Art of Storytelling: IMAGINE the Possibilities 

In a world where messages bombard us from dawn till dusk, it's difficult to break through the blase.  This presentation challenges the status quo, and explains how to craft meaningful communication that makes people want to care.  It starts with storytelling, and the best stories focus on people.  What makes them tick, why do they make the choices they do? What are their passions?  We'll examine how to find, create, and enterprise meaningful stories that keep audiences coming back for more.  With the growing popularity of video we'll also explore ways to capture the best footage for your audience.

Kim Behrens

Kim Behrens loves storytelling. As a Children's Hospital of Illinois Foundation advocate, Kim has captured the stories of children and families who've faced the unthinkable and persevered. Prior to joining the not-for-profit world, Kim was a television news anchor and reporter for CBS and Fox affiliates. Kim has received top recognition for her storytelling at the Illinois News Broadcaster's Association Silver Dome Awards--and in 2013 gained national exposure when CNN aired her story on Midwest flooding. Kim's career began at Walt Disney World in Orlando, Florida where she made magic as an entertainer, tour guide, storyteller, and guest relations host. 

Start with Story: Compelling Communications

Still looking for that one idea (or two or three) to bring back to show your boss? Sick of falling asleep while looking at your organization's donor relations communication pieces? <Insert cheesy question response that sounds like a commercial for a used car and/or insurance and/or pharmaceutical company here>

Attendees will have the chance to see and hear about a variety of samples of unique, cost-effective, personal donor relations pieces that fit perfectly into the stories donors already know and love. And with no side effects or hidden fees!

Shauna Goodman

For the past four years, Shauna has served Temple University in Philadelphia as the Associate Director of Unit-Based Stewardship, where she partners with 17 schools and colleges in their donor relations efforts. Prior to that she held a "warmer winter" position as the Fund Development Officer at Big Brothers Big Sisters of Central California.

She holds a Bachelor's Degree in Business Marketing from Biola University, a Master's Degree in Public Administration from California State University, Fresno and a Graduate Certificate in Diversity Leadership from Temple University.

The Wonderful World of Online Storytelling

Have you by chance checked Wikipedia or your organization’s website to see what's listed about your donors and their relationship with your organization?  You may be shocked! This discussion will take a brief look at some of the mistakes found, why they were of concern and explore reasonable and sustainable practices moving forward. 

Nicole Rodriguez

Nicole serves as Stewardship Coordinator in the Office of Advancement at the University of Colorado Anschutz Medical Campus, one of four CU campuses and the largest academic health center in the Rocky Mountain region. She works closely with development officers, faculty partners, and donor relations and communications colleagues to coordinate stewardship efforts, impact reporting, acknowledgements and donor recognition. She enjoys capturing and telling stories of donor generosity that celebrate the impact of private philanthropy for people and programs at CU. She holds Bachelor’s Degrees in Business Marketing and Spanish for the Professions from the University of Colorado Boulder.