Two out of three of those words are not often used to guide donor relations professionals, but Shanon Doolittle and Beth Ann Locke know better. They led a motivational pep-talk at the 3^rd Annual Midwest Regional Forum in Chicago on May 10, 2017 and their concept of the “3 g’s” inspired the nearly 100 attendees. Donor relations work is complex, fast-paced, and ever-changing. Embracing the “3 g’s” helps remind donor relations professionals to stay passionate, determined, appreciative, and celebratory of their awesome work.

Doolittle and Locke recommended not only drawing the heart of the donor back to the organization, but infusing passion into the day-to-day of donor relations professionals. “Pinning up passion,” or in other words, displaying an image in your work station that reminds you of your organization’s mission, is a daily reminder of motivation. They also recommended identifying “your thing” and “owning that thing.” Whether you have the gift of process implementation or memorizing donor stats, own it and make it known throughout your organization.

While most people are familiar with the term “culture of philanthropy,” Doolittle and Locke argue donor relations professionals should be creating a “culture of gratitude and storytelling” instead. Specific ideas for implementation include leaving an empty seat at meetings to represent the donor, sharing donor or scholarship stories at staff meetings, and striving for grace and good rather than perfection.

An incredible line-up of experienced practitioners shared many other innovative ideas throughout the day. From customized stewardship websites to surprise and delight tips, to rethinking giving societies as a pipeline, attendees enjoyed partaking in idea sharing and collaborative discussions. We invite you to view the presentations and learn more about the Forum here.

The keynote speakers and lunch were made possible thanks to the event’s generous sponsors, Harris Made and Spreengs. During meals, attendees had ample networking opportunities and idea sharing has continued even after the Forum.

This year’s event was such a success that we couldn’t accommodate all those interested in attending the Forum. We are so sorry for those who were wait-listed and will be searching for a larger venue for 2018 to accommodate more attendees. If you are interested in hosting a regional event in your area, please contact the ADRP Office at (800) 341-0014 or [email protected].

Emily Abrahamson
Associate Director of Stewardship
Rush University Medical Center

Back to the June 2017 Hub